Thursday, March 15, 2007

Computer Terms: Viral Video

Viral videos are video clips presented by e-mails, individual blogs, or websites on the Internet and kind of commercial messages that are provided on the Internet and run over by word of mouth. There are some advantages about Viral Video. It is inexpensive to make a video because the process differs from that of TV commercial. Viral video which have great expectations with the low cost are used by major companies in the US such as Microsoft, Volkswagen, and Renault, and many types of industry including music, on-line games, food, machinery, etc.There are many kinds of content, and these are different from the purpose to make them. Their characteristics range from funny video clips made up of a lot of jokes to make viewers laugh to serious ones that is to let viewers think about a certain issue. However, most viral videos are to advertise the company's product or other information. The very different point of these viral videos from normal TV commercial is that viewers can choose whether they watch them or not, by clicking the button to start showing them. As the Internet becomes more and more important as a commercial strategies, more companies begin to rely on viral videos to inform their company.

1 comment:

jackie robinson said...

viral video. i can understand well after reading your blog.